Longyu

Longyu Winery Introduction

2006年，張裕品牌開始在寧夏賀蘭山東麓產區佈局葡萄種植基地。 2012年，龍諭酒莊正式登場。近年來，龍諭已成為世界知名酒商和餐廳的「座上賓」。例如，2013年龍諭開莊之初，英國皇室御用酒商BBR（Berry Bros and Rudd）就引進了龍諭酒莊產品，並設立了永久販賣櫃。這是BBR為中國葡萄酒首開的先例。由此，龍諭也成為領先打入歐洲市場的中國酒莊。此外，龍諭是目前廣泛進駐全球米其林、黑珍珠級別餐廳的中國葡萄酒，為全球的消費者帶來了「中國風味」。正如張裕公司總經理孫健所言：「『龍』是中華民族的文化標誌和精神符號，『諭』意為告知世界。我們希望透過龍諭來告訴世界，中國的葡萄酒已經足以平視世界，也希望越來越多的人，從龍諭開始，品嚐世界，更愛中國！ 」中國品牌有信心也有能力打造出享譽世界的高端葡萄酒。

龍諭葡萄酒已出⼝到英國、法國、德國、⽇本、加拿⼤、奥地利等全球45個國家。 榮獲106項國際⼤獎、有着“中國最傑出葡萄酒”的稱號。獲得殿堂级葡萄酒⼤師、國際主流媒體盛讚。 ⼊駐迪拜七星帆船酒店、釣鱼台國賓館等重要場所。

Longyu Estate is funded and built by the century-old brand ChangYu. It is located in the Helan Mountain's East Foothill production area in Ningxia, which is recognized by the industry as one of the golden areas for growing wine grapes and producing high-end wines. The wines under its brand are sold in more than 50 countries around the world. Longyu's mellow and unique oriental temperament is rich in inclusiveness and is widely praised by wine lovers at home and abroad.

In 2006, Changyu Brand began to lay out a grape planting base in the eastern foothills of Helan Mountain in Ningxia. In 2012, Longyu Winery officially debuted. In recent years, Long Yu has listing at some world-renowned wine merchants and restaurants. For example, when Long Yu opened the winery in 2013, BBR (Berry Bros and Rudd), the royal wine merchant of the British royal family, introduced the products of Long Yu Winery and set up a permanent sales counter. This is the first precedent set by BBR for Chinese wine. As a result, Longyu has become the first Chinese winery to enter the European market. In addition, Long Yu is a Chinese wine currently widely available in Michelin and Black Pearl-level restaurants around the world, bringing "Chinese flavor" to consumers around the world. As Sun Jian, general manager of Changyu Company, said: "'Dragon' is the cultural symbol and spiritual symbol of the Chinese nation, and 'Edict' means informing the world. We hope to tell the world through Dragon Instruction that Chinese wine is enough to look at the world. I also hope that more and more people, starting from Long Yu, will taste the world and fall in love with China even more!” Chinese brands have the confidence and ability to create world-renowned high-end wines.

Longyu wine has been exported to 45 countries around the world, including the United Kingdom, France, Germany, Japan, Canada, and Austria. It has won 106 international awards and has the title of "China's Most Outstanding Wine". Received high praise from prestigious wine masters and international mainstream media. Settled in important places such as Dubai Seven Star Burj Al Arab Hotel and Diaoyutai State Guesthouse.